Starting a blog has become so easy and mainstream that everyone’s doing it these days. Although, only a very few people actually succeed in making money with their blog.
So, how do they do it? What’s the secret recipe for blogging success? Well, let’s ask the experts.
Why Most Blogs Fail
“If asked why so few succeed I’ve always had an answer that I know is true. Most people simply don’t do the work to get the result. If you implement the steps and keep building on your results, eventually you reach an outcome,” – Yaro Starak, founder, Entrepreneurs Journey.
Yaro made over a million dollars with his blog. And according to him, most blogs fail because they forget to evolve. Even if you create and publish new content every day, offering free ebooks, and getting lots of visitors, your blog will eventually fail if you don’t work on improving your own skills and your blog.
Never stop learning. Keep developing new skills and improving yourself.
Know Your Audience
“Understand your audience better than they understand themselves. It takes a lot of upfront research, and often means being a member of the very tribe you’re trying to lead – but it pays off.” – Brian Clark, founder and CEO, Copyblogger.
Randomly writing top trending articles to get the most shares on Twitter won’t help you make money with your blog. Those articles might go viral, but they will never last.
First understand who you’re writing to and then create helpful articles targeting that audience.
It’s Not About The Money
“I think there’s plenty of room for blogs that exist to pay the blogger, or blogs that exist to turn a profit. That’s just not the kind of blog I’m writing, and I’m not the kind of blogger that could do that.” – Seth Godin, author and entrepreneur.
Your readers come first. The money comes second.
Create content for your audience. Make your articles unique and helpful. If you can focus on those two steps, the money will come to you automatically.
“Don’t be afraid to showcase what you know. Too many bloggers hold back the good stuff out of fear of giving away the “secret sauce.” There is no secret sauce in a world where everyone has high-speed Internet access at all times. Today, you want to give away information snacks to sell knowledge meals.” – Jay Baer, author of Youtility.
Be willing to share everything you know through your blog. Reveal your secrets and success stories with your readers. Let them know that you’re just as special as everyone else.
That’s how you connect with your audience.
Just Go With Your Gut
“Don’t try to plan everything out to the very last detail. I’m a big believer in just getting it out there: create a minimal viable product or website, launch it, and get feedback.” – Neil Patel, founder, QuickSprout.
Sometimes, things don’t go as well as we plan. When that happens, just go with your gut. Try new things, experiment, and find what works best for you.
What’s more important than making money is that you enjoy what you’re doing. Turn your blog into your passion, something that you enjoy doing every day. And just keep enjoying it until you get it right.
“These days, you have the option of staying home, blogging in your underwear, and not having your words mangled. I think I like the direction things are headed.” – Marc Andreessen, co-founder of AH Capital Management.
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